The goal of the 2014 Home for Christmas campaign is to make sure that anyone who wants to be in church on Christmas Eve, anywhere in the state, can find a United Methodist church near them to meet this need.
That’s because research shows Christmas Eve is the No. 1 time when people without a church home choose to visit a church.
This year’s campaign, sponsored by the Conference’s evangelism committee, combines TV commercials and social media networking to reach out in every Oklahoma zip code – to more than 1 million people.
Home for Christmas television ads will run on Tulsa, Oklahoma City, and Lawton stations beginning Dec. 21. The TV spots and paid Facebook posts will refer viewers to the website www.christmaseveworship.com, where they can locate church services near them.
Now is the time to be sure your holiday services are listed there.
By Dec. 1, submit your church’s information, at no cost, at www.christmaseveworship.com/oklahoma/app/.
Next, through posts on your church’s and members’ Facebook pages, urge everyone to "share" and "like" the Facebook page "ChristmasEveWorship." Let’s aim for "going viral" this season!
An engaging video can boost social media interest in a big way. Consider producing a brief one to promote Christmas Eve. Share the video on Facebook, on both your church’s page and ChristmasEveWorship.
Your video could be recognized by the evangelism committee and win $500 for the most "shares" and "likes"!
Contact the Crouch Group, 1-888-211-0273 or firstname.lastname@example.org, if you have questions or need help with promotion. You can view the TV ads on the website and use those in promoting your holiday events on your church’s website or social media network. The Crouch Group also can help set up a church Facebook page if you don’t have one.
People are waiting to be invited. The next step is up to you.
– Chris Buskirk
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